BRISTOL, UK 12th June, 2025 – Small batch preorder apparel pioneers, Kostüme, have announced the full details of their imminent #EDIT004 drop.
Kostüme’s #EDIT004 is a sleek, subtle take shaped by customer insight. Having previously focused on exclusive, limited edition artist collaborations for its designs, the brand, known for its exceptional fabrics and long-distance performance, has listened to customer requests for a quietly confident collection, whilst still retaining its trademark eye for personal expression.
Following on from recent sold-out batches of its award-winning Comfort Break and Cargo Bib Shorts to customers in 30 countries worldwide, #EDIT004 features two micro-capsules consisting of 6-pocket Cargo Jersey (£125), Sleeveless Base Layer (£40) and five-panel Ponytail Cap (£35) in matching shades of green and yellow, designed to evoke feelings of endless summer rides.
With each product limited to just 350 pieces worldwide, the preorder window opens midday (UK) Friday, 13th June and closes midnight on Sunday, 22nd June and is exclusively available from https://kostume.cc
Kostüme’s unique small batch preorder model means fast feedback loops and collections shaped by what customers actually want, with zero guesswork. What’s more, only products that are already sold are manufactured, practically eliminating the overstocking and waste that has dominated industry headlines in recent years. Aside from the obvious positive environmental impact, it also means that much more can be spent on product specification without increasing prices, something which has contributed to Kostüme having the highest Trustpilot score of any cycling apparel brand, on top of three figure, year-on-year growth.
The #EDIT004 collection is made entirely from premium recycled materials, designed and tested in the UK and sourced and manufactured within Europe. The sustainability-focused brand boasts a startlingly low return rate of just 1-2% across its range, with customers trending towards long-distance, Audax, Endurance and Gravel cycling.
Having originated from the Audax scene, Kostüme products are known for the high comfort levels and all-day performance of the fabrics. The high utility levels of its products have also attracted praise, like the six-pocket Cargo Jersey, which features both a concealed key pocket as well as a unique five-pocket rear configuration, backed up by an additional phone pocket on the Sleeveless Base Layer.
#EDIT004 will ship to customers w/c 11th August, and customers who already purchased from the matching Spring ’25 Comfort Break and Cargo Bib Short drops will receive a 10% discount.
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